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The obvious way of measuring the success of a site would be based on the number of enquiries or sales gained directly from the website but there are other ways of measuring it's success. Gaining feedback from your visitors is a great way to understand the effectiveness of the website and more feedback can be "bought" by offering a prize draw for visitors helping with feedback. Easy and quick to setup and very effective. We can also advise on trackers that provide invaluable statistics based on visitor behaviour on your site and where they came from. |